Motor racing style caps were created to support Burdens’ new SAER pumps promotion at IWEX. The dual branded caps
didn’t go unnoticed by two young leading lights in English rugby and both took the opportunity to be ‘capped’ for Burdens.
(Pictured left, George Porter, England Under 18 and Worcester Warriors Loosehead Prop. Pictured right, Shaun Knight, England Under 18, Under 20 and Gloucester Rugby Tighthead Prop.)
IWEX (International Water and Effluent Exhibition), held at Birmingham NEC in May is the largest UK exhibition of its type, the country's flagship event showcasing new, exisiting and innovative product for the water industry.
Toward the end of last year, Burdens secured a unique, exclusive distribution agreement with SAER Elettropompe IT to distribute the SAER range of pumps and motors throughout the UK and Ireland. SAER have a worldwide market and operate in 120 different countries, therefore, the choie of a strategic partner in the UK and Ireland in the form of Burdens certainly waranted a large scale announcement to the market which was why the IWEX 2011 was chosen as the ideal venue.

